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The real words

The DIKW ladder

DataIndividual facts, figures, signals, measurements. Raw.
InformationData organised, structured, categorised, condensed, calculated. Data plus context.
KnowledgeUnderstanding, integration, applied, actionable: principles, patterns, decision making. Information plus meaning.
WisdomIdea, learning, concept, compare, discuss. Knowledge plus insight, used to take the right decision at the right time.